Discover How the Pure Storage Platform Leads “Single Purpose” Solutions

The industry-leading Pure Storage platform delivers a services-first, AI-ready foundation that will grow with you while mitigating risk, removing cost, and eliminating upgrades—forever.

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Gain a Competitive Edge and Make Life Easier

The industry’s most intuitive design and always non-disruptive upgrades. A single energy-efficient architecture for all your data needs (block, file, object), direct-to-flash management, and cloud-connected enterprise data services. Always Evergreen®, never obsolete.

Pure Storage Delivers an Industry-leading Data Platform

Get unparalleled data services tailored for every need, with the ability to evolve with your business. Our proven data platform includes a broad portfolio of scale-up/scale-out solutions, supporting all workloads across the data landscape, including block, file and object—on bare metal, VMs, cloud or containers.

Performance, Efficiency, and Simplicity at Scale

The intuitive design and unmatched simplicity of the Pure Storage platform accelerates time-to-value, lowers management overhead, and reduces risk across it’s lifecycle—while delivering consistent performance across all dimensions (throughput, latency, IOPS, and metadata) and consuming up to 80% less power with the industry’s highest density flash.

Future-proof with Flexible Consumption Choices

The Pure Storage platform delivers agility with flexible consumption—CAPEX, OPEX, and fully-managed storage-as-a-service governed by contractual SLAs. All of this is backed by our Evergreen future-proof solution, providing cost transparency and a fully non-disruptive subscription to innovation backed up by a proven track record.

Pure Storage vs Point Solutions

One Platform. All Your Workloads. Never Obsolete.

Feature	Pure Storage	VAST Data	Weka	DDN
Ease of Use	Intuitive design built from the ground up to eliminate manual tasks and automate tuning, support, and maintenance	Deployment complexity, cabling, operational inefficiencies, and administrative overhead when scaling and introducing new workloads	Deployment complexity, inconsistency, and significant overhead when configuring cluster, along with adding new hardware	Administrative overhead to ensure cluster is scaling correctly across functions
Data-in-place Non-disruptive upgrades across platform generations	Truly non-disruptive, proven, data-in-place, HW and SW upgrades via Evergreen architecture with zero performance impact	Requires new hardware with rebuy of entire capacity and downtime or degraded performance during upgrade	Requires new hardware with rebuy of entire capacity and downtime or degraded performance during upgrade	Requires new hardware with rebuy of entire capacity and downtime or degraded performance during upgrade
Heavy Metadata Performance	Built from the ground-up with highly transactional metadata workloads in mind (billions of small files)	Has challenges with heavy metadata workloads, pushing customers to leverage extra tooling	Has challenges with heavy metadata workloads, depending on HW configuration(s)	Has challenges with heavy metadata workloads, requiring extra metadata services to achieve good performance
Non-Disruptive Performance Upgrades	Non-disruptively upgrade/expand compute, network, or storage without migrating data	Performance improvements requires new hardware to be added to cluster, reboots, and potential data migrations	Performance improvements requires new hardware to be added to cluster, reboots, and potential data migrations	Performance improvements requires new hardware to be added to cluster, reboots, and potential data migrations
Consistent Performance at Scale for decade or more	Predictable and reliable performance, engineered and delivered through hardware consistency	Scaling the systems by mixing HW across 3rd-party vendors and technology generations can lead to workload balance issues and inconsistent client performance across nodes	SDS deployment choices as your environment grows can have a massive impact on client performance	Scaling the environment is invariably associated with data being written across generations of HW which can deliver inconsistent client performance across nodes
Direct-to-Flash Management	Co-engineered DirectFlash®, including Purity software and DFM hardware, delivers industry-leading density, performance, and energy efficiency	Commodity components leveraging commodity 3rd-party, solid-state media limits density, longevity, and efficiency	Commodity components leveraging commodity 3rd-party, solid-state media SSD-based, retrofitted architecture that limits density, longevity, and efficiency	Commodity components, leveraging commodity 3rd-party, solid-state media SSD-based, retrofitted architecture that limits density, longevity, and efficiency
Proven Track Record Of Delivering on Non-Disruptive Upgrades/Trade-in Promises	Delivered >30,000 HW upgrades, without business disruption Also, Never rebuy media when upgrading between platforms	No functional way to capacity consolidate in the same hardware Upgrade process and cycle new and unproven	None	No functional way to capacity consolidate in the same hardware
Energy-efficiency,Sustainable Storage	Up to 85% less energy use/carbon emissions than competing all-flash, lower e-waste with proven Evergreen design	Uses commodity-based QLC SSDs, driving overall energy inefficiency due to DRAM requirements and disaggregated controllers deployments	Uses commodity-based compute and TLC SSDs, delivering overall energy inefficiency	Uses commodity based QLC and TLC SSDs, delivering overall energy inefficiency
AI Ready Infrastructure	Utilizes industry standard protocols (inclusive of NFSoRDMA) to deliver client access, without agents	Relies on client driven plugin to provide parallel access to storage, complicating operating system standardization	Relies on client driven plugin to provide parallel access to storage, complicating operating system standardization	Relies on client driven plugin to provide parallel access to storage, complicating operating system standardization
NVIDIA Integration	Proven track of NVIDIA integrations with AIRI, SuperPOD, BasePOD and OVX validation	Supports NVIDIA integrations	Supports NVIDIA integrations	Supports NVIDIA integrations
As-a-Service SLAs	Provides customers SLA-driven storage offerings billed based on consumption	No native SLA as-a-service offerings	No native SLA as-a-service offerings	No native SLA as-a-service offerings
Licencing Model	All-inclusive SW available, upgraded 100% non-disruptively	Inclusive licencing for data platform, however contracts state that future software releases may carry extra charges	Inclusive licencing for hot tier, and object tier capacities, along with any data efficiencies are all licenced separately	All-inclusive software
Data-at-Rest Encryption (D@RE)	Always-on encryption without performance degradation	Encryption-at-rest optional, disabled by default and carries performance impact when turned on	Encryption-at-rest optional, disabled by default and carries performance impact when turned on	Always-on encryption

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It’s Time to Test Drive FlashBlade®️

The FlashBlade Test Drive is the best way to get hands-on experience with the industry's leading Unified Fast File and Object (UFFO) storage platform. Demo the platform without any effort, cost, or time needed to set up the hardware yourself.

Test Drive FlashBlade

“We contacted a number of storage vendors of both disk and flash to evaluate their highest performance, highest density offerings. From a combination of performance and power and cost, we ended up selecting Pure Storage.”

Vivek Pai

AIRSC Storage Lead, Meta

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“Pure has had a revolutionary impact on the business, completely changing our mindset and how the cloud infrastructure team functions.”

Keith Martin

Senior Director, Cloud Capacity Engineering, ServiceNow

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Resources

Featured Analyst Report

Gartner® Magic Quadrant™ Report

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Featured Thought Leadership

ESG Report 2024

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Featured Blog Post

Blog: Beyond the Hype: The Truth behind the Marketing Claims of Many New Data Storage Platforms

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Featured Blog Post

Blog: The Storage Architecture Spectrum: Why “Shared-nothing” Means Nothing

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Featured Blog Post

Blog: Demystifying Storage Complexity: The Hidden Tradeoffs with Some New Storage Solutions

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Featured Blog Post

Blog: The SSD Trap: How a Storage Solution’s Reliance on SSDs Can Impact You (Part 1 of 2)

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Get Started with Pure Storage Today

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Related Products and Solutions

Data storage subscriptions with Evergreen™

Performance intensive storage with FlashArray//X™

Storage software for agile data services with Purity

AIOps for smart storage with Pure1®

Optimise business-critical workload efficiency with FlashArray//C™

Unstructured data storage with FlashBlade//E™

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