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Pure//Launch Innovations

Unify and Simplify Your Entire Infrastructure with Pure Fusion

Pure Fusion™ delivers seamless data management across file, block, and object storage.

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Pure//Launch Innovations
Pure//Launch Innovations
Agility for Modern Workloads
Simplicity, Architected from the Ground Up
Other Platform Innovations
Pure//Launch Innovations
Agility for Modern Workloads
Simplicity, Architected from the Ground Up
Other Platform Innovations
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Discover the Future of Data Storage

Keep up with the latest innovations on the Pure Storage platform, designed to drive success in the new era of data.
March 2025

Pure//Launch Blog - March 2025

Go deeper on this month’s latest innovations, including: S3 over RDMA, Pure Fusion for FlashBlade®, and more.

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March 2025

Harness the Power of Pure Fusion on FlashBlade

Upgrade to Purity//FlashBlade 4.5.5 and seamlessly manage both FlashBlade and FlashArray™ resources together in a single fleet, remotely provisioning and managing block, file, and object storage resources while maintaining data integrity with encrypted file system replication with Pure Fusion.

See How See How
March 2025

Accelerate AI Outcomes

Working directly with NVIDIA, Pure Storage plans to integrate S3-over-RDMA into FlashBlade to accelerate AI training and inference outcomes, significantly improving data transfer efficiency for object-based AI environments by increasing throughput and reducing CPU utilization.

Contact Your Pure Storage Representative Contact Your Pure Storage Representative
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March 2025

Unparalleled Performance for AI Workflows

Introducing FlashBlade//EXA™, the industry’s most advanced scale-out storage solution for AI and high-performance computing (HPC), delivering unmatched throughput, scalability, and simplicity for the largest data environments in the world.

Discover FlashBlade//EXA Discover FlashBlade//EXA Discover AI Powered by Pure Storage Discover AI Powered by Pure Storage
March 2025

Certified to Scale, Built to Perform—Now for NVIDIA Cloud Partners

Pure Storage is now officially high-performance storage certified for NVIDIA Cloud Partners, which means that AI cloud providers can reduce the time and cost of deploying AI solutions at scale with the Pure Storage platform and a proven reference architecture.

Learn How Learn How
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March 2025

Bolster Cyber Resilience for Unstructured Data Volumes

Back up files, databases, and other data types with Rubrik NAS Cloud Direct, a solution that delivers policy-based automation for efficiently protecting and managing large-scale deployments of unstructured data.

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March 2025

Streamline Storage Security

Simplify access, strengthen security, and streamline management with Pure1® Identity and Access Management 2.1. This release eliminates the need for multiple logins, reduces administrative overhead, and introduces seamless organization switching. Plus, the new operator role provides controlled access to key tasks—like self-service upgrades, support case management, and renewals—allowing admins to delegate responsibilities securely without unnecessary complexity.

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March 2025

Enhance Transparency, Security, and Compliance across your Storage

Simplify log management with Pure1 Log Center, aggregating session and audit logs from various sources with user-friendly tools and security controls supporting proactive monitoring and anomaly detection to make your storage infrastructure more secure.

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Modern File, Reinvented

Leave rigid, complex, legacy file services where it belongs—in the past. The new Real-time Enterprise File on the Pure Storage platform is the only file services designed to dynamically change, adapt, and reconfigure in real time to meet demands of modern applications.

Real-time Agility for Modern Workloads

Unlike rigid legacy file storage, Real-time Enterprise File adjusts to changing application requirements with ease.
FlashBlade Zero Move Tiering

Move away from complex tiering. In an industry first, FlashBlade Zero Move Tiering eliminates legacy inefficiencies and dynamically allocates resources, handling the needs of both hot and cold data, without moving data between tiers.

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FlashBlade//S100

All-flash works for all use cases. FlashBlade//S100 is an AI-ready platform with GPUDirect support, featuring a scale-out architecture designed for entry-level enterprise use cases like AI, edge computing, image repositories, and more.

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Secure Multi-tenancy for File Workloads

Make multi-tenancy easy. Secure multi-tenancy (SMT) on the Pure Storage platform ensures data stays separated and storage usage is efficient while allowing users and groups to securely access their file data across different networks and domains.

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Simplicity, Architected from the Ground Up

Ensure key enterprise capabilities are not just available, but also simple to deploy and always on.
Always-on-Quality of Service (QoS)

Optimize performance for critical applications with automatic, intelligent performance management that ensures efficient resource utilization without complex manual configurations.

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Always-on Logging

We’re changing the way file services perform logging by making it the default configuration, enabling automated logging for improved security and forensic capabilities to help customers save time.

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Always-on Multi-protocol

Make securing your data even easier for users and admins alike without creating special access security policies. Always-on multi-protocol simplifies protocol configuration and streamlines storage operations.

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Copilot for File

Self-service just got better. Eliminate file-related bottlenecks with the industry's first, natural language copilot chatbot, providing quick and reliable answers to user queries across your IT organization.

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Other Platform Innovations

Make sure your storage infrastructure is future-proof by leveraging the continuous innovation of the Pure Storage platform.
Virtualization Assessments in Pure1

Improve the operations for critical workloads with the new Virtualization Assessment capabilities in Pure1®, helping you optimize your stack for the demands of modern workloads.

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Universal Credits

Increase flexibility while streamlining spend. The industry’s first universal subscription credits works across Evergreen//One™, Pure Cloud Block Store™ and Portworx®, enabling you to maximize cost efficiencies while staying agile.

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