Customer Stories
IAA Holdings, LLC (IAA)

IAA Puts its Vehicle Marketplace in the Fast Lane

When IAA needed to fuel sustainable growth on a whole new scale, the auto auctioneer chose Pure Storage FlashArray//XL for its performance and efficiency.

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Summary

IAA facilitates the sale of total-loss, damaged, and low-value vehicles. Its 24/7 digital marketplace makes auto auctions fast, reliable, and simple for buyers and sellers around the world. Known for helping sellers close deals quickly while keeping costs to a minimum, IAA could not risk reputational damage from IT downtime. With Pure Storage FlashArray//XL, IAA can scale at pace, with non-disruptive upgrades and reliable storage that delivers 24/7 services to every customer.

Industry

Automotive

GEO

North America

Use Cases

Accelerate Core Applications
Modernise Data Protection

Website

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Results

Slow processes and response times began to affect IAA's digital customer platform. Business growth and application enhancements required more storage headroom and stability. In addition, IAA’s acquisition by heavy equipment auctioneer Ritchie Bros., and the subsequent creation of its new parent company—leading, omnichannel marketplace RB Global, Inc.—meant its infrastructure would need to fuel growth on a whole new scale.

Business Transformation

Connects buyers and sellers across 170 markets on one digital marketplace
Delivers 24/7 auction access to help customers close deals quickly
Supports rapid growth while reducing storage footprint by 97%

IT Transformation

Boosts data processing power 33%, accelerating customer transactions
Scales non-disruptively to support sustainable, long-term growth
Achieves 100% uptime for VMWare and SQL workloads, even during upgrades

“Pure FlashArray//XL is a beast of a performer that runs all of our production loads while streamlining our infrastructure.”

Ron Delpiere-Smith

Manager, Platform Engineering, IAA

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